Turn your audience into your marketing team
Give attendees, speakers, and sponsors one link to share branded posts across every major platform — and turn event promotion into a team effort.
- Zero
- Design skills required
- < 30s
- To share a branded post
- 10×
- Virality, proven by customers
- 8
- Sharing platforms
Your current situation
Event promotion shouldn't be this hard
Speakers and sponsors go silent
Your speakers and sponsors were added to the event agenda, and haven't promoted it in the meantime. Crafting social media posts takes time that they don't have.
Fix it with EchoHigh ad spend sees minimal results
Digital advertising costs are rising while organic reach is declining. You need a channel that doesn't drain your budget and gives you the return you're looking for.
Fix it with EchoLow visibility and low registrations
The excitement leading up to an event is crucial, but building it yourself is hard. You need a way to drive visitors to your registration page while you coordinate everything else.
Fix it with EchoEcho fixes all three.
A single campaign turns your audience into your pre-event marketing team — no ad spend, no design skills, no chasing speakers for posts.
Features
Scalable word-of-mouth marketing, without the ad spend
Everything you need to launch, scale, and measure peer-to-peer event promotion campaigns.
One-click social sharing cards
Give your attendees brand-safe personalized social sharing cards that come complete with default captions and auto-fill features from social login.
AI-powered image generation
Enter the event details, target audience, and styling tips, then click Generate to get a ready-made asset for your campaign.
Measurable ROI
Track campaign effectiveness and measure impact with custom UTM parameters and the built-in analytics dashboard.
Revenue and conversion tracking
Get revenue attribution per campaign and per sharer, then export the data for sponsor and exec reviews.
Leadership list
Echo ranks your sharers by the clicks their posts generate. Leverage those with the greatest influence.
Engaging backgrounds
Upload a still image that represents your event or a video that autoplays in the background of the sharing page.
Click-driving CTAs
Embed a call-to-action button on your landing pages or in emails to encourage attendees to post.
Viral campaign growth
See how a campaign spreads from peer to peer and through which channels.
How it works
Posting takes 30 seconds, literally.
Make your event go viral in four simple steps.
-
Set up your campaign
Upload a branded social sharing card template and add UTM tracking to get started.
-
Embed the sharing link
Add the Echo sharing link to emails, landing pages, event registration, etc.
-
Visitors share to their network
In 30 seconds, visitors can post the branded social sharing card to their favorite channels.
LinkedIn X/Twitter Instagram Facebook WhatsApp Telegram SMS Email -
Measure the results
Evaluate campaign performance with our built-in analytics dashboard.
Case studies
Trusted by teams worldwide
2,109
page views
251
shares
802
clicks on Echo posts
5.8k
visits to social wall
“Echo added something we were missing before – it felt less like advertising and more like people genuinely becoming part of the Event Fest story.”
Jakub Klimeš
CEO of Liventa, Director of Event Fest
10.7x
viral boost on attendee campaigns
695
posts across platforms
522
clicks on Echo posts
3.3k
visits to social wall
“If you want to stretch your event's impact, Echo and Walls.io is a no-brainer.”
Larna Jackson
Managing Director, Event Options
206
clicks on Echo posts
20%
sharing rate from page views
27
Echo campaigns for events and intranets
5.1k
visits to social wall
“People always want to know who else is going to the event, with Echo, our crowd easily put something cool on their social feeds.”
Monica Gaddis
Director of Meetings at WorldatWork
Use cases
More ways to use Echo
Employee Advocacy
Turn employees into your highest-trust marketing channel. Branded share links for product launches, company news, hiring pushes.
Brand Activations
Campaign launches, product reveals, pop-ups. Hand every participant a shareable artefact and a reason to post.
Nonprofits & Causes
Amplify fundraisers, awareness weeks, and volunteer drives. Your supporters become your loudest voice, on their own feeds.
Differentiators
Why Walls.io Echo
Social wall tie-in
Echo is the only social amplification tool that has a direct connection to a social wall. By filling your event's social wall in advance, your event will feel lively from day one, boosting engagement.
Affordable pricing
Compared to competitors who are 2-3x more expensive, Echo is the most affordable. Other providers charge based on users, number of event attendees, and subscriptions with their other services.
Viral tracking
Not only can you track impressions, you can track how a campaign spreads from person to person. Our Viral Spread Tree shows you who inspired the next post for your campaign to grow.
Multi language support
Echo easily adapts to your language. A campaign manager can set the default language for the sharing page or your attendees can easily switch the language by clicking the respective country flag.
Privacy and compliance
You can stay worry-free with GDPR and CCPA compliance, ensuring robust data security, user privacy, and legal protection while you engage your audience across all platforms.
We were actually using Snöball for another event earlier. Walls.io offered us a trial of Echo as a beta tester and we dove right in. We're using it as much as possible and we're planning on using it again next year.
Monica Gaddis, WorldatWork
FAQ
Questions before the demo.
The short version. We'll go deeper on the call.
Echo is a pre-event marketing tool that turns your attendees, speakers, sponsors, and employees into a scalable promotion channel. Each person gets a share page with a branded social sharing card and a unique tracking link so that you can track every share, click, and conversion back to a campaign.
Echo supports sharing to LinkedIn, X (Twitter), Facebook, Instagram, WhatsApp, Telegram, SMS, and email. As a campaign manager, you can choose which platforms are available for your sharers.
No. Once someone clicks your sharing link and logs into their social media account, their data (name, profile picture) is automatically pre-filled into the branded template. They can post immediately or adjust the caption if they want. Zero design work required.
Most teams are live the same afternoon. You upload your event details, visuals, and add your tracking information. You can use AI to generate the social sharing cards and embed a CTA to improve sign-ups.
Yes. Echo's Conversion and Revenue Trackers let you attribute clicks to actual registrations and purchases. You can see exactly how much revenue your Echo campaigns drive.
Our customers see the best results when embedding the link in pre-event email nurture campaigns, on the event registration page, in the event app, and in social media posts. The more touchpoints, the more shares.
No. Echo works great paired with a Walls.io social wall, but it's also available as a standalone product. Start with Echo and add the social wall whenever you're ready.
Yes. Walls.io is fully GDPR and CCPA compliant. Echo meets enterprise security and privacy requirements, including data processing agreements and robust data protection measures.
Book a demo. We'll walk through your next event and show you how a campaign and analytics work. We'll make sure that Echo fits your use case before we onboard you.
Your next event deserves an Echo.
Let us show you what pre-event marketing looks like when you stop renting attention and start scaling word-of-mouth. 30 minutes. A live campaign. Real numbers from real events.